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You are here: Home Blog Midnight Madness sale at Absolutely Fish in N.J. had an overwhelming turnout

Midnight Madness sale at Absolutely Fish in N.J. had an overwhelming turnout

By Johnathan Carvallo - Posted Aug 22, 2011 07:00 AM
Absolutely Fish, a local fish store in Clifton, New Jersey held their once annual "Midnight Madness" sale this weekend featuring one-night only sales on both equipment and livestock. The result was an overwhelming turnout, drawing over 500 hobbyists to the store. We at Advanced Aquarist had a chance to attend the event, and even photograph a few exotics that were in-stock!

Absolutely Fish, a local fish store in Clifton, New Jersey (about 20 miles outside of Manhattan) is a has been around for well over a decade and annually hosts a "Midnight Madness" sale, offering major discounts on livestock (fish, corals, and other invertebrates), as well as a chinese-auction style raffle that featured aquarium setups, fish food, aquarium salt and more. This year, the event took place on Friday, August 19, and had over 500 attendees.  The store was packed with everything under the sun, including rare, hard to find fish like the Blue Porcupine Puffer, a Spanish Flag Grouper, as well as a plate-coral producing rock and a massive tank filled with beautiful SPS colonies. If you haven't ever been to the store, be sure to check it out the next time your in the tri-state area, as there's always something unique that you won't likely see anywhere else.

Line at AbsolutelyFish

A line of over 300 hobbyists, all anxiously waiting to enter the doors of Absolutely Fish.



A beautiful Spanish Flag Grouper, Gonioplectrus hisppanus, an incredibly rare deepwater fish from Curacao.


Plate w/ Babies

A rock containing a few beautiful green Plate Corals, one of which that regularly produces babies.


Blue Porcupine Puffer

The much talked about Blue Porcupine Puffer, a fish that the LFS boasts no other store has.

While standing in line, the store owner explained to the crowd that he created and planned the event so that folks could gather for one night in an effort to bring hobbyists together and offer some great discounts. The staff worked extremely hard to help each and every customer and provide excellent advice to those who were new to the hobby and wanted to join in on the excitement. All in all, it was a great night of fun and the groups of smiling attendees proved it to be a major success.

Author: Johnathan Carvallo
Location: Northeast

Johnathan is a proud marine hobbyist who spent many years working in a local fish store while managing an online coral site. He enjoys all facets of the marine aquarium industry, but especially loves the technological side and is constantly working on improving and advancing it. He currently maintains a 34 gallon nano aquarium as as well as a coral propagation system. Jon is currently an employee at EcoTech Marine, owner of the up and coming and a staff blogger here at Advanced Aquarist.


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